Select Page

The Athena™
Global Alliance Platform

ENGAGEMENT ON DEMAND™

Empowering a global network of publishers
with a powerful new revenue opportunity.

ATHENA™ AI DELIVERS ENGAGED

NEW AUDIENCES ON DEMAND

Allowing publishers, social media content, and creator networks to unlock guaranteed engagement on branded content campaigns and unleash unclaimed revenue potential.

BENEFITS

Unlock New Deals

Sell content marketing, social amplification or “influencers” across social media on a pay-per-engagement model

Increase Revenue

Increase your available inventory and revenue by monetizing your social audience and driving tier 1 traffic to your editorial content

N

Guarantee CPE/CPV

Guarantee the number of consumer engagements on your proposals for a key competitive advantage

Greater
Deals

Deliver new, engaged audiences for your client’s re-marketing efforts

Athena™ uses sophisticated machine learning algorithms and artificial intelligence to optimize campaigns for consumer engagement across social platforms. As an Athena Alliance Partner you will have access to our proprietary technology platform to deliver the guaranteed consumer engagement that advertisers are asking for and will soon be demanding. You can now package and price branded content on a CPE/CPV basis with confidence and rich margins!

 

TECHNOLOGY

ATHENA PRIME

Athena Prime to power advanced automated content promotion on social channels

ATHENA AI

Smart content distribution engine based on advanced machine learning and artificial intelligence

ATHENA INSIGHTS

Planning tools and data insights driving effective content strategy

NO COST SET-UP

NO INVESTMENT in technology or people needed. Activate your sales force immediately to sell Engagement on Demand

3,650%

Lift in social engagement

2,500%

increase in-view social reach

3x

min time on video than fb

$21B

branded content opportunity

Our people

Megan Calhoun

Founder and CEO

Jim Calhoun

COO

Kate Thorp

President, Alliance for Engagement on Demand

Sal Arora

Chief Data Scientist

SELECT PARTNERS

Contact us for more information